Dozee is looking for a talented and experienced Marketing Specialist to join our team. Join us in Mumbai and help us build powerful campaigns, drive engagement, and tell our story in impactful ways.
Location: Mumbai
About Company: Dozee
Dozee is the pioneer in remote patient monitoring. With its unique, AI-based early warning system and connected bed technology, Dozee is changing.
Founded in 2015, with a vision to “Impact lives enabling a connected world”, Dozee is a pioneer in the field of contactless, continuous, remote patient monitoring. Dozee automates the monitoring of vitals in non-ICU beds like HDUs, Step-down ICUs and wards. Dozee has made healthcare as easy as sleeping on the bed by making healthcare more accessible and actionable. It is India's only contactless health monitor that silently tracks your heart, respiration, sleep patterns, stress levels, cardiac contractions, apnea and more while you sleep. Its AI algorithms enable early detection of any health deterioration, to save lives in time.
Co-founded by Mudit Dandwate (IIT Bombay) and Gaurav Parchani (IIT Indore) in 2015, Dozee makes use of AI-powered ballistocardiography (BCG) to capture vibrations from the human body and translate it into insightful vital biomarkers. It monitors vital parameters such as Heart Rate(HR), Respiration Rate(RR), Blood Pressure, Heart Rate Variability, Sleep and Sleep Apnea; accuracy for HR and RR is 98.4%.
Dozee aims to provide Connected Health in Every Bed with continuous monitoring of vitals, Early Warning System and patient triaging. Dozee has upgraded over 7500 beds in 300+ hospitals across India monitoring 125K+ patients and saving 200K+ nursing hours.
Dozee follows global standards in patient safety, data privacy and cloud security with FDA, IEC 60601-1/1-2, ISO 13485:2016 and ISO 27001:2013.
We are a strong team of 240+ members who are enabling us to rapidly grow PAN India in over 40+ states, across 350+ hospitals. Know more about us here. (For more information, you may check, Rest Assured , BBC & Forbes India)
Job Description:
What will your roles and responsibilities be?
- Work closely with Dozee’s customers, sales team, internal PR and design teams to create a brand Dozee in the region
- Create strategies and execute marketing initiatives for respective region to ensure lead generation and higher retention of acquired customers
- Drive co-branding with converted accounts (hospitals, other B2B accounts)
- Execute BTL marketing to drive end customer awareness and education within converted accounts
- Work with Dozee’s PR team to lead PR campaigns and industry associations
- Design innovative ATL campaigns to drive further business and get them executed from experts of the field
- Manage designing of marketing collaterals, working in close association with customers and the design team
- Lead and ensure smooth organization of events with multiple stakeholders. Be a single point of contact for regional events and programs viz. conferences, health forums.
What makes us culturally unique?
- We Trust our people like you trust a doctor with your health.
- We Care for our people like a conductor does for his symphony.
- We appreciate Simplicity like you love your mom's food.
- We breathe Innovation that breaks barriers and notions.
Why work with us?
Dozee is committed to achieving a diverse, multicultural, and gender-balanced workforce. We offer a dynamic work environment, opportunities for professional development along with a competitive pay and benefits package, all while having fun.
Certain things we take pride in:
- Our mission has been supported by Bill & Melinda Gates Foundation, the Government of India, and Qualcomm.
- We were awarded by Economic Times in 2020 for the most innovative product of the year and by BioAsia in 2019 as the Top 5 Startups in India.
- We believe in investing in the right talent and have opened our Innovation Center at BMSCE and are sponsoring PHD with QUIDAK.
- For us the life of people matters and we launched Million ICU, an initiative to upgrade India’s public health infrastructure to make quality care accessible to every Indian.
- All work and no play makes Jack a dull boy and our office in Indiranagar will never let you have a dull moment because of everything good the area has to offer.
Who are some of our Investors, Advisors & Directors?
- Mudit Dandwate and Gaurav Parchani, mechanical engineers from IIT, were working in the same automotive company that would remotely test the health of racing cars, when they met and connected over their love for sensors. Both liked their jobs but “wanted to start something that added value to society”.
- Inspired by the technology used in monitoring the health of F1 racing cards, Mudit and Gaurav developed a solution based on ballistocardiography to track the vibrations of the human body and return data on critical vitals. Over time, this paved the way for a futuristic “one-of-its-kind contactless continuous remote health monitoring system” called Dozee.
- MBA degree in marketing, business, communication, sales, or a related field
- 2 to 8 years of professional experience in marketing, sales or in a management role
- Prior experience of working in marketing, especially around event management or account expansion and retention, is a plus
- Strong organization and communication skills
- Leadership, problem-solving and networking skills
- Sharp business acumen and ability to think both strategically and tactically
- Ability to prioritize in an ambiguous environment
Important Notes for Hiring:
- Location: Mumbai
- Ctc 12 - 15 lacs
- Looking for someone with 2 - 7 years of experience
- Good to have: Someone from Top B-school who has graduated from sales or marketing background
- Not looking at someone with Digital marketing or social media marketing experience
- We’re looking for a Field marketing person who has done a lot of planning, event execution and CMEs. ATL,BTL
- Looking for someone in Mumbai and someone who will be responsible for all marketing activities and open to travel
- Willing to work with hospitals and doctors within the hospitals on day-to-day basis
- Communication skills should be good and will be cross functionally working with sales team in Bangalore
- Designing of marketing collaterals, working in close association with customers and the design team
- Starts as an IC role and has the growth path to managerial role as well
- Also this would be the first hire for Field marketing for Delhi and Mumbai
- E-commerce companies are to be avoided
- We can look at both B2C and B2B companies
Interview process:
R1 -Assignment round (Work on presentation)
R2 - Santosh Mishra
R3 - Pritish Gupta
R4 - Sameer K Dashputre
Screening Questions
1.How many years of on field marketing experience*
Min. 2, Max. 6
2. Are you comfortable with working on the field ?
Ideally, Yes
3. How many years of ATL/ BTL Marketing ?
Min. 2, Max. 6
4. Are you comfortable with frequent travelling ?
Ideally, Yes
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